11th March 2019
Medway’s business communities have joined forces to promote Medway and further boost the economy by supporting and promoting the Medway story.
A major project took place last year to identify and bolster what makes Medway distinctive. Medway residents, stakeholders and business owners were invited to have their say and help shape the Medway story. The bold transformation that has taken place across Medway in recent years, combined with the area’s ambitious regeneration vision, meant it made perfect sense to work with the community to launch a place story for Medway.
Medway is set to become a leading waterfront city over the coming years, an economic powerhouse for the region and a place destined for big things. It is already a popular tourist area in the south-east offering a rich cultural heritage, as well as a thriving economy.
Promoting Medway through partnership – The Medway Champions
The initiative has already secured strong support from a wide range of Medway businesses and organisations keen to stand up for the area and play a part in raising its profile.
A Place Board has been created, bringing together key organisations and individuals across Medway and is chaired by Simon Cook, Principal and Chief Executive of Mid Kent College. The Board has overseen the development of the story and will provide a continuing senior and strong presence, standing up for the area and playing an active role in taking Medway forward.
Taking on his new role as chair of the Medway Place Board, Simon Cook, Principal and Chief Executive of MidKent College, said: “The importance of Medway as a place to our students, employers and our college is essential. We all want our students to flourish and thrive and by raising our own ambitions and aspirations of Medway as a place we will help create a place where future generations are transformed.
“I am absolutely delighted with the strength of response and participation from local people in this initiative so far. It is so important for Medway’s future for us all to get behind this and work to put Medway on the map. We will all benefit from a stronger economy, thriving business, tourism and cultural sectors and an excellent range of education providers giving greater opportunities to future generations.
“A visual identity for Medway has been created alongside the Medway story, as well as a new photo library of images of Medway which can be used by the Medway Champions in all their promotional activity. I am delighted that MidKent College will be one of the first organisations to showcase the new Medway visuals on our buildings and look forward to it appearing across Medway in months to come.“
Bill Ferris OBE, DL – Chief Executive of The Historic Dockyard Chatham, said: “I was delighted to welcome this important launch at The Historic Dockyard which has been involved in the process throughout and the aim and objectives of which are shared and endorsed. Medway is a place with a fantastic future, firmly grounded in the identity of its internationally important past. Working to an agreed identity that goes so much further than a logo but is about the very essence of the place will be fundamental to the way the place goes on to develop and maintain its proud identity in the shadow of London.”
A Champions programme launched last year and is already gaining huge momentum. The programme is effectively a place network that gives businesses and organisations the chance to come together to learn about the development of Medway and see how they can support and promote Medway the place, as well as creating relationships that benefit themselves and the area.
The Champions meet every two month with a packed agenda and guest speakers. If you want to get together with other people and organisations that have the passion, enthusiasm, commitment and desire to champion Medway them simply email us at firstname.lastname@example.org
Our next meeting is on Thursday 21st March at Brompton Barracks – click here for details – https://www.eventbrite.com/e/medway-champions-meeting-tickets-55150747370